The Meteor Group Re-brand

Posted on May 20, 2012
The Meteor Group Re-brand

I’ve been at Meteor Group for a little over a month, but they already want a new identity. Their old logo isn’t bad, just a little dated. It’s shown below. Our COO wanted the new identity to include an icon or symbol because we are essentially a mobile company. I presented about 15 comps. I […]

Harlem Kicks

Posted on Apr 29, 2012
Harlem Kicks

Someone in the New York City jazz community saw the work I did for Ron Sunshine and His Orchestra and Tommy White Tie and asked if I would design a logo for the Harlem Jazz Dance Festival. They hope to make it an annual event that grows over the years and attracts tourists and jazz […]

Magazine Rebranding – the Nameplate & More

Posted on Nov 7, 2011
Magazine Rebranding – the Nameplate & More

Salon City magazine started out as a magazine that was distributed in hair salons. Recently the publication has evolved into more of a fashion and Hollywood gossip mag. Now, they want to own their new emphasis, add to it and go for a wider distribution. They want to fully embrace the secondary meaning of the […]

Hollywood Comes to Bollywood

Posted on Aug 3, 2007
Hollywood Comes to Bollywood

I worked on site at Warner Brothers in Burbank for a couple days on an identity project for WB India. Now That’s Hollywood is going to be a channel for WB India that shows classic Hollywood films. Their primary concern with the design was that it would read at 2 inches square. I presented about […]

Putting a Face on Hasbro’s Board Games

Posted on Mar 7, 2004
Putting a Face on Hasbro’s Board Games

Hasbro acquired Milton Bradley, the maker of the classic board games of the 60’s and 70’s. They wanted to create a separate Games Division for their new acquisition. They asked me to create an identity for the division. They came up with the name, Face to Face Fun. It distinguishes the classic board games from the […]

Rainbow Room Rabble Rousers

Posted on Apr 21, 2003
Rainbow Room Rabble Rousers

Ron Sunshine and His Orchestra is a jazz band of note in the New York City swing and jazz music community.Ron Sunshine contacted me when they got a gig to be the house band of the Rainbow Room in Rockefeller Center. Its a pretty big deal. They needed a logo to be used on the their […]

Walk of Fame

Posted on Jan 7, 2003
Walk of Fame

Comedy Central’s Your 15 Seconds of Fame Sweepstakes is a program that gives people a chance to win a walk-on spot in one of Comedy Central’s in-house movies. I presented these very tight sketches to the Creative Director. To see which on was picked along with branding examples, follow this link.

Coast to Coast Laughs

Posted on Nov 7, 2002
Coast to Coast Laughs

Laugh Riots is Comedy Central’s national stand-up comedy competition. They needed an identity. Colors had to be black and red. I presented the following directions. They liked one of the directions. I refined it to add some depth and dimension. For branding applications, follow this link.

Dig(ital) Video

Posted on Mar 9, 2002
Dig(ital) Video

Dig Video is a new site for music videos of all genres. “Dig” is short for digital. To start the identity process, I presented a group of fairly tight, color sketch logos. The client chose the hand drawn direction and I refined it. The final is below. The client also planned on there being several divisions of […]

Mambo – the Fragrance

Posted on Nov 1, 2000
Mambo – the Fragrance

Fashion designer Liz Claiborne needed an identity for her new fragrance: Mambo. I tried to stay away from cliche’ when designing the black and white comps below. They chose a direction which I refined and added color. The identity was handed off. They were very happy with it. I didn’t have anything to with the […]